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    Region

    United Kingdom & Ireland

    Managed messaging operations for UK and Irish businesses sending SMS, RCS Business and WhatsApp at scale — alphanumeric sender IDs, short codes and one SLA across every channel and carrier.

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    What we offer

    What we offer in United Kingdom & Ireland

    • Bridge for Sales and Service teams — 1:1 SMS, WhatsApp and RCS conversations sent live by reps and agents from your CRM or helpdesk, with full audit trail.
    • Managed messaging gateway as a service — SMS, RCS Business, WhatsApp, Viber, email and voice across UK MNOs (EE, O2/VMO2, Vodafone, Three) and Irish operators (Vodafone IE, Three IE, eir), with vendor routing, sender ID and deliverability handled by us.
    • Orchestrated omni-channel customer journeys — verified-channel sequencing across SMS, RCS, WhatsApp, email and voice for OTP, transactional, service and lifecycle messaging.
    • 99.99% gateway service uptime — multi-vendor failover, EU-region gateway pairs and a 24/7 escalation desk under a single SLA.

    What's specific to the UK & Ireland

    British and Irish carriers have stable sender ID rules but tight enforcement on opt-in evidence and fraud prevention. We maintain pre-registered backup sender IDs, monitor PSMS and shortcode aggregator behaviour, and align with MEF and ICO guidance.

    • Mobile Ecosystem Forum (MEF) SMS SenderID Protection Registry alignment
    • Ofcom and ComReg awareness on number ranges and CLI rules
    • ICO and DPC consent-evidence handling for marketing traffic
    • Pre-registered backup sender IDs to absorb sudden filtering
    Compliance & data

    UK GDPR, EU GDPR and data residency

    We operate as a data processor under UK GDPR and EU GDPR. Messaging metadata (delivery times, click events, read receipts) is treated as personal data with documented retention agreed per customer contract.

    • UK GDPR and Data Protection Act 2018 aligned processing
    • EU GDPR DPA in place; SCCs for any cross-border processing
    • ICO and DPC reporting workflows for incident response
    • Audit-ready consent log per recipient
    Routing & latency

    Routing and latency in the UK & Ireland

    Traffic is routed via EU-region gateways with sub-second handoff to UK and Irish aggregators. Typical OTP windows below land within 10 seconds end-to-end on healthy routes.

    • Primary gateway region: EU (Dublin / Frankfurt)
    • Multi-vendor failover with per-route deliverability scoring
    • 24/7 escalation desk aligned to UK office hours

    Operating in United Kingdom & Ireland?

    We'll review your current routing, vendor mix and deliverability — and tell you where the operational gaps are.

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